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Fundamentals of Marketing
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Learning Material
Title
Volume
Introduction to Marketing
5.89 MB
<p>Introduction to Marketing</p>
Marketing Environment
5.89 MB
<p>Marketing Environment</p>
Marketing Research
5.89 MB
<p>Marketing Research</p>
Consumer Behavior
5.89 MB
<p>Consumer Behavior</p>
Segmentation, Targeting, and Positioning
5.89 MB
<p>Segmentation, Targeting, and Positioning</p>
Product Strategy
5.89 MB
<p>Product Strategy</p>
Pricing Strategy
5.89 MB
<p>Pricing Strategy</p>
Promotional Strategy
5.89 MB
<p>Promotional Strategy</p>
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.JPG)