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Principles of Strategic Communication
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Learning Material
Title
Volume
Introduction to Strategic Communication
5.89 MB
<p>Introduction to Strategic Communication</p>
Theories of Communication
5.89 MB
<p>Theories of Communication</p>
Audience Analysis and Segmentation
5.89 MB
<p>Audience Analysis and Segmentation</p>
Message Development and Framing
5.89 MB
<p>Message Development and Framing</p>
Media and Channel Selection
5.89 MB
<p>Media and Channel Selection</p>
Crisis Communication and Risk Management
5.89 MB
<p>Crisis Communication and Risk Management</p>
Ethical Considerations in Strategic Communication
5.89 MB
<p>Ethical Considerations in Strategic Communication</p>
Evaluation and Measurement in Communication
5.89 MB
<p>Evaluation and Measurement in Communication</p>
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.JPG)